Diminishing Returns

Higher education has a major challenge. Its $11 billion recruitment market is unsustainable and experiencing what economists call, the “Law of Diminishing Returns.” 


Since 2011, both two-year and four-year non-profit institutions have increased overall advertising budgets by 44%. This increase has coincided with an 8% drop in traditional college enrollment.

Recruitment Reimagined

Learn how you can beat 

the law of diminishing returns.

Spending more money to get more students is outdated and out of touch.

2303 River Road, Suite 201 | Louisville, KY 40206

502.585.9033 | info@capturehighered.com