Let’s foster community and innovation for recruitment marketing.
Meet our Keynote Speakers
Two industry leaders who have dedicated their careers to higher education marketing and recruitment.
Beyond the talks we will feature many events that will give you an opportunity to network.
12:00 PM - 12:10 PM
Welcome Remarks
Introduction to Day 1 of Innovate: Capture CEO, James Butler
#INNOVATE2024
Check us out on Social Media!
INNOVATE 2024:
Creativity and Collaboration
The Agenda
YOU'RE INVITED
Enrollment Leaders
Who Should Attend?
Marketing Professionals
Creative Directors
Communications Specialists
Data Analysts
Recruitment Experts
Admission Counselors
Research Professionals
In the heart of the higher education recruitment marketing community, a vibrant coalition is emerging, galvanized by the exhilarating promise and possibilities of a new era in enrollment management. You see it in the digital transformation of an industry facing the constant shifts, cliffs, and generational changes in everything from demographics to financial aid to student search … even to attitudes around the value of a college education.
Fostering community and innovation is the motivation behind INNOVATE 2024, Capture Higher Ed’s free virtual conference for recruitment marketing leaders and professionals coming this October 16 and 17. This year's agenda will inspire, inform, and empower through keynote sessions, panel discussions, and presentations addressing our industry's most pressing issues and exciting trends with innovative yet practical strategies and solutions.
Welcome Remarks
Introduction to Day 2 of Innovate: Capture CEO, James Butler
12:00 PM - 12:10 PM
Opening Keynote
From Silos to Synergy: Bridging the Gap Between Admissions and Marketing
12:10 PM - 12:50 PM
Panel Discussion
A Seat at the Table - The Evolving Role of Marketing in Higher Education
1:00 PM - 1:50 PM
Session I
Strategies to Strengthen Your Team Through Staff Engagement
2:00 PM - 2:50 PM
Opening Keynote
Falling Forward is Better than Falling Behind – Lessons from 20 Years in EdTech
12:10 PM - 12:50 PM
Panel Discussion
Enrollment Leaders Unfiltered – Insights into Today's Complex Landscape
1:00 PM - 1:50 PM
Session I
How Families Are Paying for College and What's New With FAFSA
2:00 PM - 2:50 PM
KEY TAKEAWAYS
